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Dawn Saves Wildlife


Dawn dish soap has donated $1 million to its wildlife partners, The Marine Mammal Center and International Bird Rescue as part of its Dawn Saves Wildlife Campaign! See what happens when we work together in Dawn’s new documentary series, The Big Picture, and find out what you can do to help make a big difference.

The Big Picture!

Episode 1: Duck, Duck, Oil

Episode 2: Seal Pups Love Milkshakes

Episode 3: Saving Wildlife

Episode 4: The Pelican Landing

Episode 5: The Sea Lion Show

Episode 6: The Marine Mammal Center

Episode 7: International Bird Rescue

Episode 8: Time to Make a Difference

Episode 9: Bloopers

The 9-webisode documentary series, which premiered July through September 2013, shines a light on our animal patients, including a newborn seal pup named CeCe that was rescued by The Marine Mammal Center after she was found abandoned by her mom due to human interaction. Learn more about Dawn's wildlife rescue initiative by visiting or follow the series on Twitter @DawnDish.

Dawn hopes that their donation and documentary will help educate the public about the impact everyday choices can have on wildlife, while honoring the deeply committed volunteers who help rescue and rehabilitate hundreds of distressed marine mammals and oil-covered birds each year.

"Not only do large-scale events and major oil spills affect the health of marine wildlife, our everyday actions also impact the bigger picture. With this documentary, we aim to educate viewers and we're proud to underscore the amazing, everyday contributions of our wildlife partners, International Bird Rescue and The Marine Mammal Center."

Michelle Lohman, Dawn Communications Manager

CeCe the Harbor Seal
CeCe the Harbor Seal is featured in the Dawn documentary. Photo by Ingrid Overgard © The Marine Mammal Center.


Be a part of The Big Picture by sending e-thank you cards to the rescue volunteers who take on this wildlife mission every day, and pledge to take simple steps to stop environmental impact on animals at Join the conversation at and #savewildlife.

"As an organization that encourages the public to participate in the efforts to conserve and protect marine mammals, we applaud the Dawn Saves Wildlife program because we’ve always believed in the power of our youth to make change. We are honored to work with Dawn to educate and inspire the next generation of ocean stewards."

Jeff Boehm, Executive Director
The Marine Mammal Center

To date, Dawn has donated 50,000 bottles of dish soap to its wildlife partners, which has helped clean 75,000 marine animals.

Thank you Dawn.


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